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    <lastmod>2024-12-03</lastmod>
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      <image:title>Work - Auckland Theatre Company</image:title>
      <image:caption>Auckland Theatre Company is Auckland's premier professional theatre company established in 1992. ATC presents a season of main stage plays each year as well as running a highly regarded creative learning programme. The subscriptions brochure is there most important asset, to sell tickets and gain year round brand recognition. This design direction takes the square motif from the ATC brand and makes it a recurring device across each key photograph. The square represents the stage, the permeable boundary between actor and audience. The square can be executed in many different ways – as a frame, a backdrop, a lighting effect, something the actor can hold, push against or intertwine with. But it is always there, always asquare, always linking back to the square of the ATC branding.</image:caption>
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      <image:title>Work - LBC’s Dining for a Difference 2016</image:title>
      <image:caption>SKYCITY‘s Dining for a Difference is a unique fine-dining experience, created by top international chef Peter Gordon. Supported and hosted by SKYCITY, the event raises funds for Leukaemia &amp; Blood Cancer New Zealand. To express the exclusivity of the 2016 event, we created 13 edible signatures – one for each of the 13 chefs involved in the event – and made them the imagery across all of our printed elements.</image:caption>
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      <image:title>Work - Auckland Transport Brand Story</image:title>
      <image:caption>Auckland Transport has transformed the region’s disjointed transport offering into one strong, combined entity. The brief was to tell this transformation story. Taking its influence from schematic transport maps, the design solution used a type treatment featuring fluid, continual lines that suggest constant, complex but orderly movement.</image:caption>
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      <image:title>Work - 99 Brand Reresh</image:title>
      <image:caption>Advertising agency 99 has made a shift from its past focus on retail to a broader, customer-focused offering. This rebrand project made a small but subtly important change – removing the ‘price point’ dot from .99 – and recreated the identity by combining a simple stencil style with bright, bold colours.</image:caption>
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      <image:title>Work - Westpac Best Dressed Farmer</image:title>
      <image:caption>This Direct Marking piece was distributed to dairy farmer clients who were set to attend the National Dairy Awards. Based on the insight that New Zealand farmers aren’t famous for their formal attire, the DM piece was a tie made from iconic Swanndri fabric. Congratulating nominees but also encouraging them to dress up a little (with the help of their new tie), this project won Silver at the 2012 Best Awards.</image:caption>
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      <image:title>Work - Copy of Leukaemia &amp; Blood Cancer New Zealand Patients Journal</image:title>
      <image:caption>Writing about their experience is proven to have a positive impact on cancer patients. So we created a customisable journal for Leukaemia &amp; Blood Cancer New Zealand to let patients document their journey. It also featured a personalised colouring-in cover and a range of stickers to help them express their unique emotional journeys when they were short on words. A crafted mix of design, education, and psychological support tools, this project won Silver at the 2014 Best Awards.</image:caption>
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      <image:title>Work - Copy of Brick Lane Social</image:title>
      <image:caption>Social media strategists Brick Lane Social provide strategic and creative social media solutions to their clients. Their visual identity was created around the ideas of building blocks, representing the stacking of strategy, ideas and tactical campaigns to reach results.</image:caption>
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  <url>
    <loc>https://www.jontricklebank.com/about</loc>
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    <lastmod>2023-07-19</lastmod>
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      <image:title>About</image:title>
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      <image:title>About</image:title>
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  </url>
  <url>
    <loc>https://www.jontricklebank.com/contact</loc>
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    <priority>0.75</priority>
    <lastmod>2019-11-26</lastmod>
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